> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://be.betternow.org/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Analytics and Tracking

We offer the option for you to integrate with Google Tag Manager, and through this, enable tracking through Google Analytics or Facebook.

### Google Tag Manager

You can set up Google Tag Manager for each site you have with BetterNow, except for BetterNow and third-party platform sites.

To set up Google Tag Manager, go to **Your Dashboard → Sites →** pick the site you want to set up tracking for.

Add your Google Tag Manager code under **"Cookies and Tracking."**

In addition, you can enable eCommerce events to the GTM data layer. A [full list and details on the eCommerce events can be found here](https://be.betternow.org/en/article/ecommerce-events-sent-to-the-gtm-datalayer-by-betternow-1dzpu7z/).

### Facebook Domain Verification

To verify your domain with Facebook, you can add a Facebook verification code for each site. This **can't** be done through Google Tag Manager.

To set this up, go to **Your Dashboard → Sites →** pick the site you want to set up tracking for under **"Cookies and Tracking."**


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